Over time and with frequent washes, blonde hair tends to lose colour and develop annoying yellow reflects that pollute the colour’s purity.

Silver Maintain Shampoo is an anti-yellowing shampoo that effectively neutralises undesired yellow reflections for up to 5 weeks.

The blonde colour will be not only extremely bright, shiny and intense, but also purified from any unwanted tone. The hair fibre is strengthened and revitalised, and the effect will be soft and silky hair.

Formula enriched with neutralising Purple pigment, the intense antioxidant power of Goji Berries to preserve colour for longer, and Argan Oil.
The innovative Urban Shield Technology acts as an anti-pollution shield